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Texaco

Texaco logo

Who? Texaco
What? Football Display Promotion
Why? Improving sales
How? Merchandising

Gotcha came up with a great promotion for Texaco gas station in the Benelux. The promotion fit with decorating the gas stations around a football theme that was introduced due to their sponsorship of the Dutch first league. 

Displays with footballs were positioned at 250 gas stations throughout the Benelux. Consumers could save up for a free ball or simply buy one. Gotcha provided the concept, production and distribution. 

Texaco project

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