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Smarties

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Who? Smarties (Nestlé)
What? 3D Propeller
Why? Promoting Smarties in Airports
How? Designing a concrete product for mass production

Nestlé had a request that involved making the packaging of Smarties for airport sales more attractive and making it stand out more. As a result 3D propellers were introduced for which Gotcha provided the concept and execution. It resulted in an eye catching packaging with plenty of exposure as a result. The product packaging was completely certified and met all regulations in the industry

Smarties project

Brands we work with:

Aviko
Doe een wens
NHA
Chevron
Innocent
Stern
Tefal
Texaco
LTO Nederland
Valvoline
Mazda
ABN-AMRO
Haribo
Ernst, Bobbie en de rest
Total
Yakult
Baileys
Nissan
Pirelli
20th Century Fox
O'neill
Friesland Campina
Fanta
Taksi
Jumbo
Maggi
Lu
Hero
Douwe Egberts
Justlease
Weetabix
Maaslander
Smirnoff
Maaza
Malibu
Smarties
BNN-VARA
Coca Cola
Friso
Old Amsterdam
Hans Anders
InHolland
Vanish

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